Date: April 20, 2007

HCC offers workshop on Getting Free Publicity

The Small Business Center of Haywood Community College will offer a free seminar called “How to Get Free Publicity for your Business” on Tuesday, May 1 from 6-8 p.m. on campus in the Student Center. In addition to paid advertising, don’t overlook publicity that works as “free advertising”. It’s not enough just to tell about your business. You must be prepared to present a unique angle. Join Vicki Hyatt, editor of The Mountaineer, and Sam Wardle, business editor, to learn how the media determines if your press release is newsworthy.

Discuss what a press release is and the proper format to use

Determine the slant of the press release

List public relations Do’s and Don’ts

Learn how to write a press release

Call the Small Business Center at 627 4512 to register for this free works